Who we are.

Meridian Media Group is a boutique B2B technology communications firm founded by Caroline McCarthy and Sena McGrand.

Together we bring 20+ years of combined experience across Cybersecurity, Enterprise Tech, FinTech, GovTech, and beyond. We know these markets, we know the media that covers them, and we know what it takes to build lasting authority where credibility is everything.

Meridian Media Group is woman-owned and independently operated. Every client works directly with senior leadership from day one, through every deliverable.

Boutique attention. Enterprise-level results.

Close-up of a smiling woman with long, wavy brown hair wearing a black sleeveless top against a plain gray background.
Close-up of a smiling woman with long, wavy brown hair wearing a black sleeveless top against a plain gray background.

Sena McGrand

CO-FOUNDER / PARTNER

Sena McGrand is co-founder of Meridian Media Group, where she advises technology companies on how to build visibility, credibility and authority in technical and highly competitive markets.

A woman with long brown hair, light skin, and blue eyes wearing a black sleeveless top and layered gold necklaces, smiling softly against a gray background.

  • With more than a decade of experience in strategic communications, Sena specializes in developing compelling narratives, executive thought leadership, media strategy and crisis communications, with particular expertise across cybersecurity, defense technology and enterprise technology.

    Sena has built her career across the U.S. and UK and has advised companies and executives around the world, giving her a global perspective on how organizations communicate, differentiate themselves and navigate complex reputational challenges. Her experience spans companies at every stage of growth, from emerging startups to large global organizations. Before launching Meridian, she held a senior role at ICR, advising technology companies on corporate positioning, media strategy, executive visibility and communications through high-stakes moments.

    Sena holds a master’s degree in International Business from the University of St Andrews in Scotland.

    Outside of work, Sena loves to travel and experience new places, and enjoys life at home in Austin, Texas with her husband, young son and dogs.

Caroline McCarthy

CO-FOUNDER / PARTNER

Caroline brings more than a decade of experience in B2B technology communications, with a deep specialization in cybersecurity and the complex, high-stakes markets where communications strategy drives real business outcomes.

  • Caroline’s path into the industry was shaped early. The daughter of a tech recruiter, and a musician who spent her formative years tinkering with hardware and electronics, Caroline developed a fluency with technology that most communicators never acquire. She attended the University of Maryland, where coding courses gave her the foundation to speak the language of technology, and a communications degree gave her the tools to translate it.

    Over the past decade, she has helped B2B technology companies build the visibility, credibility, and industry authority that supports meaningful business goals — from customer acquisition to funding and M&A. Her work has earned coverage in the Wall Street Journal, Fortune, the New York Times, CNN, and Fox, among others.

    Caroline co-founded Meridian Media Group with Sena McGrand after years of building brands for others, and recognizing a shared ambition to build something of their own. Outside of work, she can be found playing music, traveling, and spending time with her one-year-old son.